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BBA (BACHELOR OF BUSINESS ADMINISTRAITON)

Bachelor of Business Administra on at IMS commenced in 1998. It is a 3-year UG programme which comprises of Six semesters. The course bridges the gap between ins tute and industry by emphasizing on latest Management Skills. IMS runs this course under affilia on with CCSU. The Ins tute is maintaining a high standard of teaching in classrooms with highly qualified and experienced faculty to impart value-based quality educa on..

Program Highlights

200+
Live & Recorded Sessions		 100+ Case Studies, Online Reading
Material & Faculty Webinars		 Access to Digital Library
Industry Expert Masterclasses 24/7 Student Support No Cost EMI

3 Year

Program

8

Specializations

6

Semesters

70-30

Evaluation Pattern

5

Subjects per Semester

BBA Specializations

Choose from 8 specializations to shape your business career.

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Business Analytics

BBA in Business Analytics focuses on developing skills in data analysis, statistical techniques, and business strategies. Students learn how to use data-driven insights to make informed decisions and optimize business performance. The program covers various tools and technologies used in analyzing large data sets, including AI and machine learning. Graduates can pursue careers in data analysis, market research, and management consulting.

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BBA Specializations in Digital Marketing

BBA Specializations in Digital Marketing focus on equipping students with essential skills to navigate the evolving digital landscape. It covers areas like search engine optimization (SEO), social media marketing, content creation, and digital advertising strategies. Students learn to design and implement online marketing campaigns that drive brand awareness and engagement.

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BBA in Marketing Management and Finance

BBA Specializations in Marketing & Finance offer a comprehensive understanding of key business domains. Marketing focuses on strategies to promote products, build brands, and engage customers. Finance equips students with the knowledge of financial planning, investments, and risk management. Together, these specializations prepare graduates for leadership roles in dynamic industries.

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BBA Specializations in Entrepreneurship & Family Business

BBA Specializations in Entrepreneurship & Family Business focus on equipping students with the skills needed to start and manage businesses, particularly in family-owned enterprises. The curriculum covers key areas like business strategy, innovation, leadership, and family dynamics within business structures.

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Eligibility

The candidate should have secured a minimum of 40% in the 10+2 examination

Who Should Enroll?

  • Remote learners seeking a flexible, convenient online education experience
  • Learners seeking a bachelor’s degree in business from a renowned university at an affordable fee
  • Aspiring entrepreneurs seeking foundational business skills
  • Professionals returning from a career break and looking to resume their education
  • Part-time workers aiming for stable, full-time employment opportunities
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job opportunities after bba program

Job Opportunities after BBA Program

  • leadership and strategic problem

    Get into leadership and strategic problem-solving skills roles such as Business Executive, Operations Manager and Management Consultant.

  • leadership and strategic problem

    To drive revenue and build strong client relationships, grab roles of Sales Manager, Marketing Executive and Business Development Manager.

  • leadership and strategic problem

    With expertise in employee relations, and organizational culture, you can become a Human Resource Executive.

  • leadership and strategic problem

    Build your own business or manage successful large-scale events with an Event Manager or Entrepreneur role.

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Benefits & Advantages

  • Boost your earning and career potential
  • Convenience and flexibility for taking No disruption to your professional life programs and examinations
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  • Opportunity for educational advancement on your own schedule and at your own pace
  • Apply the theoretical knowledge from your program
  • Advance education and career Tailor your education around goals without disruption to 0 your life and apply theoretical your personal life
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